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• pet smart london ontarioWhen the UK government launched its Decarbonisation and energy efficiency roadmap 2050 project – working with the UK’s eight most energy intensive manufacturing industries, including glass – British Glass saw an opportunity to develop a new type of relationship with policy makers. Founded in 2006, Fenster is one of the West Country’s leading aluminium suppliers. In addition to offering the full range of products from Smarts, the company also manufactures Üni_Slide, an ultra-slim aluminium sliding door, equally suited to commercial and residential applications. “We are a trade specialist so all retail enquiries and enquiries from smaller independent installers are handled by our customers, which means they are sharing directly in the success of our campaign.” The UK glass industry is pursuing an active programme on energy efficiency and decarbonisation. But building the business case to secure funds remains a barrier. Capital costs can be very high and paybacks periods are often in excess of two years; traditional loans are usually unattractive for this work. “Historically, reducing emissions has simply meant financial penalties for industry – which creates conflict between government and business. But British Glass firmly believed that sectors which took advantage of this opportunity to influence government strategy stood to reduce costs, develop resilience on energy pricing and gain a competitive edge over businesses that didn’t become green economy leaders. Ms Stephens continues: “The new extension has provided a fantastic and really flexible space that thanks to the new PURe® patio doors and windows, can be enjoyed whatever the weather. It’s great to be able to open up the living space and enjoy the close access we now have to the garden but even when the blustery weather that we are so familiar with here in the Yorkshire Dales takes hold, the glazing has provided us with a peaceful and cosy retreat. It’s the perfect space for both work and relaxation and I couldn’t be happier!” Euroglaze trade customers are seeing returns on the company’s ongoing marketing investment, with leads generated now being distributed directly to them.